Thomas & Friends
To create an Experiential Corner within the Modern Trade outlet to create Brand impact and Brand Value.
This Experiential Corner within Modern Trade outlets was a showstopper. By using the iconic imagery of the character, with state-of-the-art forming techniques, we brought Thomas to life. What’s more, the design allowed ample stocking space and helped push the product innovatively.
Our aim was to increase customer interaction. We transformed the traditional sampling station into a retail space. While allowing for the shopping assistant to assist customers, our solution made the station an opportunity for product to be showcased – leading to higher trials and sales.
What is the best way to get kids to buy a Nerf gun? Get them to try it.
So, we created a one-of-a-kind Experience Zone complete with target range and Nerf gun stocking area. It let customers engage with the brand in a controlled and safe environment.
We wanted to create a Fairy Tale Barbie Experiential Environment.
To young children, Barbie is more than just a doll; it’s a way of life. We captured a slice of this life by creating a fairy-tale zone complete with a doll house, doll window display, end cap and even a doll house.
Bringing board games out of the shelf.
Jenga is a game best experienced. We created an Experience Zone for both parents and kids to try out this building game. From Jenga shaped seats to a branded centre table, the gaming zone created a corner for curious customers to try out their favourite game.
We helped ID take its delicious dosa mix out from the stores and into the city.
We designed and branded over 100 food delivery trucks and helped ID stand out among other delivery trucks standing outside different stores.