<SPACE MAKEOVER>
AP Home
Engagement Intent
The AP Home Store Experience Zones involved setting up bathrooms, dining rooms, living rooms and kitchen sets to give a realistic look and feel of a home to the shopper.
The Dining Room Experience Zone involved the setting up of the Dining Table and other furniture along with Walls painted to suit the décor. This wall is redone every quarter to give freshness to the store.
AP Home
Engagement Intent
The living room experience with its sofa, upholstery and textured walls and wall paper gives the look and feel of an elegant and well decorated home.
The walls are redone every quarter to bring in freshness to the store.
AP Home
Engagement Intent
The Kitchen Experience Zone involves setting up 2 to 4 kitchen sets with different décor elements and looks.
This is redone every quarter to bring newness to the store.
AP Home Bathroom
Engagement Intent
This Bathroom Experience Zone had between 3-10 varying bathroom sets, each with its own look and feel. We even created a Shower Experience Zone for customers to test water pressure, flow etc.
AP Home Video Wall
Engagement Intent
An extension of the colour consultant table which helps customers visualise the look and feel of their home with paints, wallpapers, furniture and décor.
AP Home
Engagement Intent
The living room experience with its sofa, upholstery and textured walls and wall paper gives the look and feel of an elegant and well decorated home.
The walls are re done every quarter to bring in freshness to the store.
APL Color Idea
Engagement Intent
An innovative totem display that helps identify the retail outlet as a paint store.
APL Color Idea
Engagement Intent
Using cutting-edge RFID technology, we created a smart panel for customers to test out the look and feel of each paint variant on screen.
APL Color Idea
Engagement Intent
The Colour Idea Store counter space is arranged with the paint choices and options that are available to the shopper.
APL Color Idea
Engagement Intent
A Smart Colour Consultant Table placed at every Colour Idea Store. Customers can bring images of their homes and visualise each colour variant.
MRF Exclusive
Modernise MRF exclusive to cater to the changing profile of the clientele.
Modernise MRF’s exclusive outlet by creating contemporary signages, sharp tyre-holding units and a distinct cladded counter. The outcome was a transformation from a stock heavy outlet to a shopping experience.
MRF Exclusive
Modernise MRF exclusive to cater to the changing profile of the clientele.
We helped modernise MRF’s exclusive outlet by creating contemporary signages, sharp tyre-holding units and a distinct cladded counter. The MRF Tyre Holder Unit in all its glory!
Havells
Havells Exclusive Galaxy outlets were made over in the most non-intrusive manner. Most of the elements were produced in standard size at our factory and were put together in-store saving time and cost for the company while maintaining the premium brand value.
Havells
Havells Exclusive Galaxy outlets were made over in the most non-intrusive manner. Most of the elements were produced in standard size at our factory and were put together in-store saving time and cost for the company while maintaining the premium brand value.